Jeff Heisner of BottomLine Media Coaching presented and engaging and informative workshop for nonprofits on September 26, 2018, in Southfield, MI.This free event for nonprofit leaders and team members provided insights on how to make a great soundbite, handle a crisis situation, and get your unique message out there.
It was such a success that attendees said they would attend again and would like to see other topics such as how to make a story that will get the kind of media attention you want.
Jeff taught on what-and-what-not-to-wear, where-and-where-not-to-look, and even how to sit in an interview.
“The media can be intimidating for the largest company, let alone the nonprofit organization looking to get some publicity.
When it comes to your image in the media the old saying about first impressions could not be more accurate. The truth is, it takes seconds for someone to decide what they think of you and in the media, a 7 second sound bite may be all you get.
Many hire public relations firms that work hard to get you the exposure you desire, but it is what you do with that exposure that makes all the difference.” – Jeff Heisner
We are looking forward to future workshops!
A special thanks to Huntington Bank, for opening their space for this training.